Feb
14
“In modeling, as in movies (see: “Chronicle,” the film that hit No. 1 at the box office this month after relying on social media outlets like Twitter and YouTube for its marketing), music (the band Fun. and its inescapable viral hit “We Are Young”) and most other cultural endeavors, it is increasingly clear that there is no longer a single path to success.”
Far be it from me to question the reporting of the New York Times, especially since the extent of my social media use is maintaining this crappy tumblr for jerks and complaining about current events on Facebook, but I haven’t seen a damn thing about Chronicle or “We Are Young” on any kind of social network. I have, however, seen 100 commercials for Chronicle, and I’ve heard “We Are Young” every single time I’ve listened to terrestrial radio for the past month.
